About Us

Atulyakarigari India is a brand of handloom and handicrafts established as a CSR initiative by Annapurna Finance Pvt Ltd. Our primary goal is to support female artisans whose talents have often been overlooked. We aim to empower them by providing a platform that connects their exceptional skills with the right market, eliminating unnecessary intermediaries.



Our Brand

Our brand combines contemporary trends with the rich traditions of India. We cherish and preserve our country’s mystique and heritage. In today’s fast-paced world, maintaining a dedicated space for handmade crafts and handloom is a significant challenge. Atulyakarigari recognizes the pressing need to revive ancient art forms that are fading away, while also supporting the livelihoods of female artisans who work tirelessly to sustain themselves.

Our Journey

Atulyakarigari invites you to join us on a remarkable journey, a celebration of SILK in its purest form. Our collection includes handcrafted wedding outfits made from the finest Khandua SILK, adorned with intricate pattachitra paintings, as well as exquisite Banarsi SILK Lehengas, complemented by pure organza silk, and crowned with the elegance of Zardozi Lehengas.

Why Choose Us?

By choosing Atulyakarigari, you become a part of our mission to bring smiles to the faces of immensely talented weavers and artisans. Together, we can make a difference in preserving India’s artistic heritage and empowering its female artisans.

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